Found locally. Chosen consistently.
We make you discoverable in Google Maps/Local Pack, organic results, and top directories—and decidable in AI surfaces like Google AI Overviews, Bing Copilot, and answer engines. We structure profiles, pages, and data so humans and AI both understand who you serve, where you operate, and why you’re the best choice.
We start with a local visibility audit—Google Business Profile (GBP), NAP (name, address, phone) citations, reviews, on-page SEO, and AI/LLM presence. Then we fix foundations: GBP categories/services, consistent NAP, fast location pages with clear services, FAQs, and schema markup. We build citations, improve review velocity, and publish answer-led local content that AI systems can quote. Tracking runs through GA4 (Google Analytics 4) and GTM (Google Tag Manager) with UTM tags so you see calls, forms, directions—and which areas, keywords, and surfaces (web vs. AI results) drive revenue.
Local Strategy & Audit
- Baseline: Map Pack, organic, and AI/LLM visibility
- Gap analysis: GBP, NAP, on-page, content, reviews
- Geo plan: priority cities/service radius & multi-location governance
Google Business Profile (GBP) Optimization
- Categories, services, attributes, photos, products, posts
- Hours, service areas, booking links, messaging/Q&A setup
- UTM-tagged links for website, calls, and directions
Location Pages & On-Page SEO
- Unique pages per city/service with LocalBusiness schema
- Answer-first copy, FAQs, and trust elements (photos, proof)
- Internal links that build topical + geographic relevance
Technical SEO for Local
- Core Web Vitals, mobile UX, indexation & crawl health
- Clean URLs, redirects (301s), XML sitemap & robots
- Structured data (LocalBusiness, FAQPage, Service) validated
Citations: Build & Cleanup
- Consistent NAP across top directories + niche sites
- Duplicate suppression and mismatch fixes
- Bing Places, Apple Business Connect, and map data sources
Reviews & Reputation
- Compliant request flows (email/SMS) and timing
- Response playbook; highlight reviews on site for trust/SEO
- Service & location prompts that reinforce key entities
Local Content & Assets
- City/service guides, before-after, case studies, photos/video
- EXIF/geotag best practices and brand image standards
- Seasonal promos aligned to local demand spikes
AI Overviews & LLM Optimization
- Entity clarity: consistent names, services, areas, sameAs links (GBP, Bing Places, Wikidata)
- Answer patterns: concise Q&A blocks, definitions, steps AI can cite
- Source hygiene: E-E-A-T signals (About/Contact/Policies), author creds
Tracking, Reporting & Goals
- GA4/GTM events: call click, form submit, directions
- UTM standards per profile/directory + AI surface tags
- Dashboard: rankings, Map Pack, AI mentions, leads by location
Who this is ideal for
- Local & multi-location brands needing steady qualified leads
- Services & clinics where calls, bookings, and directions matter
- Home services & trades competing in tight geo markets
- Retail & hospitality improving foot traffic and reviews
Recommendations
Own your GBP first. Primary/secondary categories and services move the needle fastest.
Write for people and AI. Lead with clear answers, FAQs, and structured data that LLMs can quote.
Standardize NAP + UTMs everywhere. Site, GBP, Bing, Apple, directories.
Fuel reviews weekly. Small, consistent asks beat sporadic pushes.
Measure what matters. Track calls, forms, and directions—optimize by conversions, not rank alone.
Expand smart. Add city pages only with unique proof, photos, and capacity.
FAQs
How long to see Local SEO results?
Foundational fixes can lift visibility in 4–8 weeks; competitive markets and multi-location rollouts typically take 2–3 months for strong traction.
Do you optimize for AI search prominence like Google AI Overviews, ChatGPT, Perplexity, and Bing Copilot?
Yes—we structure pages and profiles for entity clarity, add Q&A/FAQ patterns, and strengthen Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) signals so AI systems can confidently reference your business.
Can you help us get more (and better) reviews?
Yes—we implement compliant request flows, response templates, and on-site review widgets to boost volume and credibility.
We have multiple locations—can you manage all of them?
Absolutely—we standardize profiles, content, and tracking at scale, with playbooks for openings, moves, and consolidations.